GTM Operator  ·  Miami, FL  ·  Open to New Opportunities

I build outbound systems that generate pipeline

GTM operator with a background in outbound, RevOps, CRM automation, and B2B sales. I've generated $1M+ in revenue, built outbound systems across multiple industries, and deployed 500K+ cold emails across multiple campaigns.

  • Built and scaled acquisition systems across cold email, paid ads, and partnerships
  • Designed CRM and automation workflows that cut manual work and speed up lead response
  • Closed high-ticket B2B deals and built the systems behind them
See Case Studies → Let's Talk
$1M+ Revenue generated
500K+ Cold emails deployed
Capabilities

What I bring to a GTM team

01 — Outbound Systems
Outbound & Demand Generation

Targeting, list building, enrichment, messaging, deliverability, and campaign execution across cold email and adjacent channels. I build the whole system — not just the sequence.

Clay Apollo Instantly Smartlead Heyreach Deliverability
02 — RevOps & CRM
Revenue Operations & Automation

Pipeline design, automation, reporting, data hygiene, workflow architecture, and faster lead response systems. I've built RevOps for 30+ industries — I know what breaks and what works.

HubSpot Zoho GoHighLevel Airtable Zapier Make
03 — Sales & Conversion
Sales Execution & Closing

Consultative selling, objection handling, pipeline follow-up, and turning interest into revenue. I've closed 70+ B2B clients and maintained a 30–40% closing rate on high-ticket retainers.

Discovery Objection Handling Pipeline Follow-up High-Ticket Closing
Selected Results

Proof, not promises

$0 → $800K+
Agency revenue in 24 months
Helped build and scale Workhorse Growth through outbound, paid acquisition, and partnership-driven growth.
500K+
Cold emails deployed
Built outbound systems with segmentation, deliverability, and personalization at scale.
30–40%
Close rate on high-ticket retainers
Closed with owner-led businesses on retainers ranging from $1.5K to $10K per month.
50%+
Reduction in manual admin work
Designed CRM and automation systems that improved operational efficiency across 30+ industries.
35%
Faster lead response time
Improved speed to lead through workflow redesign and automation.
Featured Work

Case studies

Case Study 01 — Clay Workflow
Clay Workflow for SEO Agency

An SEO agency needed a smarter way to reach landscaping contractors. I built a Clay workflow that scraped Google for contractors across hundreds of cities, enriched every lead with contact data, and pulled live Google rankings via the Serper.dev API. GPT analyzed the JSON to surface each prospect's exact ranking gap and the top competitor sitting above them.

→ 1,191 enriched leads with built-in SEO intelligence
Clay Workflow — SEO Agency
Case Study 02 — Cold Email
Cold Email for Beverage Brand

A beverage brand wanted to reach liquor store buyers across the US. I scraped the top 100 cities on Google, built a targeted contact list, enriched emails, and launched a cold outbound campaign optimized for wholesale conversations.

→ 79 wholesale opportunities from 4,351 emails · 6.18% reply rate
Cold Email — Beverage Brand
Case Study 03 — Intent-Based Outbound
Cold Email for CRM Consultants

A CRM consulting firm wanted to reach businesses already using Zoho. I used BuiltWith to pull every Zoho user in the US, enriched their contacts, and launched a campaign where every prospect was already in-market for what the client sold.

→ 29 opportunities from 2,363 emails · 61.7% positive reply rate
Cold Email — CRM Consultants
Career

Professional Experience

Freelance GTM Consultant
Independent · B2B Outbound & Growth
2026 — Present
  • Managed outbound cold email campaigns for multiple B2B clients across different industries
  • Deployed high-volume outreach systems sending 500,000+ targeted emails using deliverability best practices and segmentation
  • Generated hundreds of qualified leads and dozens of booked meetings for client sales teams
  • Secured meetings with enterprise-level companies, including billion-dollar organizations
500K+ Emails Sent Enterprise Meetings Booked
Co-Founder
Workhorse Growth · workhorsegp.com
2022 — 2025
  • Founded, scaled, and exited a marketing agency serving contractors through digital marketing
  • Built and led acquisition engine generating $0 → $800K+ in 24 months via outbound, paid ads, and referral partnerships
  • Maintained 30–40% closing rate on high-ticket retainers ($1.5K–$10K/month) with C-suite decision makers
  • Created real-time reporting dashboards tracking CPL, CAC, ROAS, and deal velocity
  • Oversaw automation, CRM setup, and data flow across Airtable and GoHighLevel
30–40% Close Rate $0 → $800K in 24mo
Account Executive
Planned Growth · plannedgrowth.com
2021 — 2022
  • Closed 30+ B2B clients totaling $80K+ in sales within 9 months via consultative sales processes
  • Logged 2,500+ cold calls while maintaining top conversion metrics on the sales team
  • Partnered with internal ops to refine CRM data hygiene and reporting visibility
2,500+ Cold Calls 30+ Clients Closed
CRM Developer
Planned Growth · plannedgrowth.com
2018 — 2021
  • Designed and implemented custom CRM and RevOps systems for clients across 30+ industries
  • Managed a 4-person technical team deploying and optimizing Zoho One enterprise software
  • Conducted process audits and developed CRM architectures that reduced manual admin work by 50%+
  • Improved lead response times by 35% through automation and workflow redesign
50%+ Admin Reduction 35% Faster Lead Response 30+ Industries Served
About

Part operator, part builder, part closer

Nate Garcia

I'm a GTM operator with a background across revenue generation, CRM architecture, outbound, and sales.

I co-founded Workhorse Growth and helped scale it from $0 to $800K+ in 24 months, building the acquisition engine through outbound, paid ads, referral partnerships, and operational systems. Across that time, we drove significant booked revenue for contractor clients through outbound, paid acquisition, and operational systems.

Before that, I spent three years building custom CRM and RevOps systems across 30+ industries at Planned Growth, then moved into an Account Executive role and closed 30+ B2B clients in 9 months.

I'm strongest where growth, systems, and execution overlap — building the infrastructure behind pipeline, then using it to drive revenue. I hold a BS in Computer Science from Florida International University, which means I can work with engineers and executives alike.

Contact

If you need someone who can build pipeline and the systems behind it, let's talk.

I'm most useful in roles where I can own execution, improve systems, and drive measurable pipeline growth. If that's what you're building toward, reach out.

nrzgarcia@gmail.com LinkedIn 954-678-7424
Location
Miami, FL
Availability
Open to New Opportunities
Best For
GTM Engineer · Growth · RevOps · Early Revenue
Background
Outbound · CRM · B2B Sales · Agency Co-Founder
Education
BS Computer Science, FIU